Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how safeandsounds.org ("we," "us," "our," or "Company") collects, uses, discloses, and safeguards your information when you visit our website at safeandsounds.org (the "Site"), including all related subdomains.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, and contact details when you voluntarily provide them through forms or subscriptions.
- Technical Information: IP address, browser type, operating system, and device identifiers.
- Cookies and Tracking: Cookies, pixels, and similar technologies to recognise your device and track your interactions with the Site.
- Usage Data: Pages visited, time spent on pages, referral sources, and click behaviour.
How We Use Information
We use collected information for the following purposes:
- Analytics and understanding user behaviour through tools such as Google Analytics.
- Affiliate tracking to measure referrals to partner casinos and calculate commissions.
- Site improvement, optimisation, and personalisation of content.
- Marketing communications and newsletters (with your consent).
- Compliance with legal obligations and fraud prevention.
Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Track user behaviour and Site performance (e.g., Google Analytics).
- Affiliate Cookies: Monitor referrals to partner casinos for commission tracking.
- Marketing Cookies: Enable targeted advertising and remarketing campaigns.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling essential cookies may affect Site functionality. For more information, visit allaboutcookies.org.
Third-Party Links
Our Site contains links to third-party websites, including casino operators and affiliate partners. We are not responsible for the privacy practices of these external sites. We strongly encourage you to review the privacy policies of any casino or third-party website before providing personal information or engaging with their services. Your use of third-party sites is governed by their respective terms and privacy policies, not ours.
Your Rights
Under UK Data Protection Law (UK GDPR and Data Protection Act 2018), you have the right to:
- Access your personal data held by us.
- Request correction of inaccurate data.
- Request deletion of your data (right to be forgotten).
- Object to processing of your data.
- Request restriction of processing.
- Request data portability.
- Withdraw consent at any time.
If you are a US resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and similar state legislation.
To exercise any of these rights, please contact us using the details below.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Typically, we retain data for up to 3 years unless a longer retention period is required for legal, accounting, or regulatory purposes. Affiliate tracking cookies are generally retained for 30-90 days, depending on partner requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have privacy concerns, please contact us at:
Email: [email protected]
Website: safeandsounds.org
We will respond to your inquiry within 30 days as required by UK data protection law.